Black and white portrait of a smiling woman with long, wavy hair, wearing earrings, a watch, and a short-sleeved top with crossed arms.

Blending Art & Function

My journey began with a deep love for painting and surrealist art, which naturally evolved into a passion for crafting digital experiences that resonate on a human level. Over the past decade, I've had the privilege of contributing to major entertainment platforms like Amazon Prime Video and Tele2Play, focusing on user-centric design strategies and innovative product development.

I began painting at a young age, drawn to the expressive power of coloUr and form. My journey deepened under the mentorship of Nahid Vassei, a student of Master Taha Behbahani, one of Iran’s most celebrated surrealist artists. That early experience continues to shape how I see and create.

My artwork blends Persian motifs, organic elements, and bold composition. Through surrealism, I explore emotion, memory, and imagination, inviting viewers into open-ended, personal interpretations.

In parallel with my art, I’m a senior Product Designer with a passion for crafting thoughtful experiences across both software and hardware. My approach is rooted in empathy and meticulous attention to detail, ensuring that every product I design not only functions seamlessly but also leaves a lasting impression. Whether it's developing intuitive user interfaces or conceptualizing cutting-edge hardware products, I strive to create solutions that are simple, beautiful, and meaningful.

Over the years, my work has been recognized internationally, including a Red Dot award, but what drives me most is designing with purpose and heart.

As a designer

Quality-obsessed craftsmanship strive for excellence in every detail, from concept to execution. Maintain a high standard of quality across all design outputs, ensuring each piece is thoughtfully crafted and polished.

Simplicity & clarity design with clarity and purpose, avoiding unnecessary complexity. Focus on creating clean, elegant solutions that are easy to understand and navigate, ensuring a seamless experience for the user.

Adaptability & curiosity stay curious, adaptable, and open to new design trends, tools, and methodologies. Constantly seek out inspiration and be willing to evolve your style and approach to keep your designs fresh and relevant.

As a leader

Empower & uplift others focus on creating an environment where every designer can thrive. Encourage collaboration, mentor team members, bulding trust and cultivate a culture of continuous learning.

Foster creativity & innovation encourage bold ideas and creative experimentation. Guide the team to push boundaries, take risks, and explore new design possibilities. Provide space for creative thinking and embrace the diversity of perspectives.

Lead by example set high standards in your own work and interactions, demonstrating the level of quality, commitment, and passion you expect from the team. Show that you are willing to roll up your sleeves and be hands-on when needed.

My Design Principles

Companies I’ve worked with

Horizontal row of app icons including Amazon, Prime Video, Tele2, Google Meet, Boxer, COM HEM, bwin.party, and Mobile JIT.

Clients I’ve
Worked with

Statement by Red Dot jury

“This future-oriented set-top box is characterised by a distinctively minimalist design, allowing it to harmonise well with any modern interior.”
In Nick Compton's own words

"Morvarid is an impressive creative woman with a sharp and artistic eye. Her attention to detail, combined with her friendly, understanding, and, most importantly, patient approach, is a testament to her creative flair. Thank you, Morvarid, for helping me with my web design journey, something deeply personal to me."
In Studio Integrate's own words

“We had a fantastic experience working with Morvarid. She designed both our new logo and website, and we couldn’t be happier with the results. She has a great artistic eye and an incredible ability to translate ideas into clean, beautiful designs.

Throughout the project, she was responsive, organised, and always a pleasure to work with. She delivered everything on time, with a high level of attention to detail, and it was clear that she genuinely cared about the final outcome.

What stood out most was her ongoing support—even after the website was delivered. She continued to help us refine the look and feel of the site, making thoughtful adjustments whenever we asked.

We highly recommend her to anyone looking for a talented, reliable, and professional designer.”